Why go to a special clinic just for women?

Because your health matters, and we take it seriously.
The true. concierge medicine model allows us to dive deep into your medical history, discuss your health needs, develop a personalized plan, and apply evidence-based medicine to give you the premier preventative care you deserve.

Dr. Diana L. Bitner, MD, NCMP, FACOG
Dr. Celia M. Egan

Experience What Healthcare Was Meant To Be

We want to do better for women’s health. Our diverse providers guide patients through a holistic prevention and wellness plan – driven by you – that encompasses every unique facet of your health, from hormones and sexual health to nutrition, mental health, weight management, and more. We work alongside you to customize a care plan that supports a lifelong health and wellness journey.

Wellness that’s personalized for your stage of life

With four tracks to choose from, your program will detail how to achieve your goals and include tools and educational resources to make it easier to reach them. Once you’ve picked your plan and it’s in place, your true. team will monitor your results to detect changes and keep you on track. Personalized healthcare can make a difference in how well you live your life and how healthy you remain as you age.

Our programs can address a range of potential health concerns. Your plan may include:

Customize Your Plan Illustration

We’re here 24 hours a day, 7 days a week, 365 days a year

Your connection to true. won’t end as soon as you exit the clinic or jump offline after your telehealth appointment. Like most women, you’ll probably have questions as you focus on following your plan to achieve a healthier lifestyle.

The true. team can be there for you, whether you manage a chronic health condition or are currently healthy. You will receive the advice, education, resources, and encouragement you need to reach your goals. Your care team is available to answer questions 24 hours a day, seven days a week, 365 days a year.

We accept insurance

We participate with most major insurance companies and bill insurance for in-office or telemedicine visits. Insurance companies do require that we collect office co-pays and coinsurance at the time of your visit. We do not participate with Medicare or Medicaid.

Which program is right for you?

Complete Wellness

Primary Care +
  • All Wellness Areas Included
  • 24/7 Access
  • Same Day/Next Day Urgent Care Appointments
  • Care Navigation
  • Functional/Integrative Medicine

Basic Wellness

Healthy Aging
  • 24/7 Access
  • Sexual Health
  • Hormone Optimization
  • Gynecological Care

Cancer Wellness

  • 24/7 Access
  • Cancer Risk Assessments
  • Heart Health
  • Sexual Health
  • Cancer-specific Menopause Care

true. Weight Journey

Weight Control
  • 24/7 Access
  • Nutritional Coaching
  • Diabetes Health
  • Heart Health
  • Weight Loss Medications